03 Feb WallJAM showcase the future of UK sport
Great to see our friends from WallJAM demonstrating their exciting blend of technology and sport at the London Science Museum with London Sport this morning.
But it’s not only our country’s waistlines which could benefit from the digital revolution in sport. For brands who sponsor sporting properties, creative, fan-driven activations like WallJAM can only be improved by better digital engagement, which can continue the brand’s conversation with fans long after the game has ended.
Brands looking to leverage their partnerships around ball-sports: take note.